COOLEY ON THE COURT
Content Production, Creative Direction, Editing
Shot on location in Montreal, this piece follows Utah Hockey Club forward Logan Cooley as he steps off the ice and onto the court for a full tennis lesson with a professional coach, exploring the connection between two sports that share more in common than most fans realize.
Told through Logan's own words, the film captures the overlap between hockey and tennis: the footwork, the hand-eye coordination, the competitive instinct, while Logan speaks to why tennis has become part of his summer training, how it keeps him fit in the off-season, and how varying his training keeps him sharp for the year ahead.
Shot for Bartlett Agency and Logan's personal Instagram by Legacy Labs, this is not just a look at cross-training. It's a look at how the habits that build one game can sharpen another.
Legacy Labs was brought on to concept, produce, and edit a short video capturing Logan's tennis lesson and his perspective on the connection between the two sports. We handled creative direction, storytelling, production, and final delivery, with the goal of creating an authentic, athlete-driven piece distributed across YouTube, TikTok, Facebook, and Instagram.